SoftBank World 2015
Watch Cinarra’s CEO Alex Zinin present at SoftBank World 2015 and learn how we’re disrupting mobile.
After a great 2015, we feel emboldened to make a few predictions for the new year based on what we’re experiencing as we launch a fully operational system in Japan and engage with mobile operators and advertising agencies around the globe.
The opportunity in helping wireless operators parse through hoards of big-data (and make money on it) is attracting a rash of startups, each armed with fresh funding and claiming a unique value proposition.
The latest is Cinarra Systems, which announced a $4.5 million series A round of funding Thursday. The one-year-old company is not offering many details on its product plans, but it says its goal is to act as a mediator between operators and over-the-top (OTT) apps, bringing network intelligence to OTTs to improve their services.
Earlier this year, some were surprised by Verizon’s acquisition of AOL. And more recently, AOL itself announced the acquisition of mobile ad platform, Millennial Media.
More news from Cinarra
Finalists’ applications were reviewed by an exclusive panel of executives from major telecommunications companies including U.S. Cellular, Cablevision, Verizon, TeliaSonera, Comcast, Sprint, and T-Mobile. Full profiles of the judges can be found here.