Unlocking Deep Data
Mobile operators are at the heart of today’s mobile lifestyle, but have yet to capitalize on the intelligence they hold in their networks. Now, through Cinarra’s unifying platform, mobile operators can use this valuable asset to become a significant player in the new Internet economy.
Finalists’ applications were reviewed by an exclusive panel of executives from major telecommunications companies including U.S. Cellular, Cablevision, Verizon, TeliaSonera, Comcast, Sprint, and T-Mobile. Full profiles of the judges can be found here.
The fast-growing mobile advertising and location analytics company has moved to a larger facility to support employee expansions and global product demand.
Mobile Operator Data Analytics and Monetization Startup Secures International Venture Capital and Strategic Investments to Further Its Product Development and Go-to-Market Efforts
More news from Cinarra
After a great 2015, we feel emboldened to make a few predictions for the new year based on what we’re experiencing as we launch a fully operational system in Japan and engage with mobile operators and advertising agencies around the globe.
At the recent Ad:Tech event in Tokyo − the largest digital marketing conference in Japan − Cinarra led a session titled “Digital Audience Marketing: New Audience Marketing Using Real Time Behavioral Data Will Change Mobile Advertising.” Featuring Cinarra’s CEO Alex Zinin and a panel of local advertising experts, this panel highlighted a key shift in the advertising model as advertisers transition from a desktop-centered environment to a world quickly being dominated by mobile.